Reina Sofía, continued

The third exhibit was Salvador Dalí - in particular, it dealt with his relationship to ¨the masses.¨ They screened some commercials he did in the 60s for airlines and cars.  They made me uncomfortable -- the 20th century is behind me and I still have a problem with the mixture of capitalism and high culture.
 
The exhibit also included copies of a daily newspaper he put out (the Dalí News, get it?) that was, predictably, all about himself.  The headlines were wonderful:
 

Truman

Marshall

Picasso

Dalí, In

Artistic Crisis and Rebellion Spread

 

Or, this one:

 

Dalí

Triumphs

in

Apotheose

of

Homerus

Richard Wagner Reported Killed

 

One of the newspaper articles concerned his mustache.  He´d keep fake ones in his pocket in a small box and offer them to friends like cigarettes -- ¨Mustache? And you, mustache?¨

 

He explained that he grew his mustache because he didn´t smoke and needed something to do with his hands. So I guess offering them to others would be a logical extension.